This month marks the 30th year for the National Breast Cancer Awareness Month! National Breast Cancer Awareness Month has been educating women about the power of prevention and early detection of breast cancer. Paul Mitchell® and Paul Mitchell Schools partnered with Bright Pink®, a national non-profit organization that focuses on prevention and early detection of breast and ovarian cancer in young women. Paul Mitchell launched a Pink Out Loud campaign to inspire and empower women of all ages to be proactive and join the conversation about women’s breast and ovarian health.

In spirit of their campaign and Breast Cancer Awareness Month, Paul Mitchell has unveiled a Pink Out Loud Collection. Their Pink Out Loud Collection consists of beautifying necessities to help you look and feel good! This includes fan-favorites like the Express Ion Smooth+, Express Ion Dry+, paddle brush, sculpting brush, Super Skinny Serum, and Stay Strong. They also have a Blow Out Cancer Kit that includes a bottle of Extra-Body Daily Shampoo, Extra-Body Daily Rinse, Thicken Up, and a limited edition Pink Out Loud Sculpting Brush! These products will help you achieve tantalizing tresses by creating definition and body, while protecting them from harmful UV rays – everything to ensure a covetable blow-out!

Lately, the Express Ion Dry+ has been my go-to blow dryer! It’s a better version of their classic Express Ion Dry that comes with state-of-the-art features: ultra-lightweight ergonomic design, digital LCD display that shows temperature, airflow and cool shot settings; 5 temperatures/5 speed settings, 1875-watt professional DC motor, easy-snap removable filter, and a diffuser with vented fingertips to lift and define curls.

I love how the blow dryer gives me full control of the heat settings. Most blow dryers don’t give you this kind of control! The lower the heat is, the better for me. The ability of being able to change the temperature while maintaining the strength of the air stream is one of my favorite features. I also love the diffuser! The diffuser adds fullness and stretches my hair without disturbing my waves in the process. My hair is noticeably shinier, healthier, and less frizzy since I’ve switched blow dryers.

Text PINKOUTLOUD to 59227 to sign up for Bright Pink’s monthly Breast Health Reminder with tips to be Breast Self-Aware, and encourage the women in your life to do the same!

Visit their Pink Out Loud! donation page to contribute to Bright Pink. Their goal is to raise up to $100,000.

Hair care products by Paul Mitchell, such as Pro Tools, MITCH, Tea Tree, and Awapuhi Wild Ginger, may be found at mass retailers, but it isn’t guaranteed that they’re authentic. They could be old, tampered with, or even counterfeit, and they often cost more than the suggested retail price. To make sure that you’re getting the genuine Paul Mitchell, visit a salon or Paul Mitchell School. Their online salon locator will guide you to the nearest location. You can also purchase authentic Paul Mitchell hair products at Loxa Beauty if you prefer to purchase online. To find out if your territory services Loxa Beauty, visit any product page on Paul Mitchell’s web-site and use the “check availability” button. If you’re eligible to purchase online, you’ll be directed to Loxa Beauty’s web-site, and the best part is, a salon or professional stylist will receive commission on every purchase you make.